The purpose of this research paper was to find out whether and how online fashion retailers can improve the brand experience of their customers by integrating the experiential marketing tool pop-up retail into their marketing strategies. Characteristics and prospects of pop-up shops were studied and …

Mobile app, developed in cooperation with Measuremen, for collecting data on the use of activity-based work environment.

Purpose The conceptual and modularization of project management maturity models is based on the principle of process control. This research was designed to challenge these boundaries to reveal non-process factors. The paper aims to discuss these issues. Design/methodology/approach A multimethod research …

Summary: The traditional landscape in international business has changed, for decades the Uppsala model of internationalization has been key-instrument for foreign success. Since McKinsey (1993) made notice of the term Born Global times have changed. More rapidly and in increasing numbers throughout …

Onderwerp Dit kwalitatieve praktijkonderzoek gaat over de 'spontane associatie'. Het is gericht op de mogelijke aanknopingspunten die 'spontane associaties' kunnen bieden voor de muziektherapeutische behandeling. De onderzoeksvraag is "In hoeverre kunnen, volgens muziektherapeuten, spontane associaties …

Online platforms for collecting local memories are often claimed to be a driving force of empowerment for individuals, groups and the community as a whole. Long term online participation especially plays a key role in the claims for empowerment on group and community level. However, the present research …

Bergerden Agropark is a greenhouse zone area in province of Gelderland in the Netherlands. The local government, municipalities Nijmegen and Arnhem, is the owner of the land and it invested a lot on sustainable energy system in Begerden Agropark. The greenhouse entrepreneurs built new and modern greenhouses …

This dissertation aims to answer the question: Can human rights monitoring contribute to foreseeing and preventing genocide? Genocide prevention has become an important issue, both in the scientific world as well as in international politics. Models of genocide prediction have been established by several …

This report explores the yachting sector of SXM, which to this day does not receive enough government attention and is not given the recognition that it deserves as a lucrative sector of the economy (Johnson, 2010). Therefore, the decision to research this topic came as a result of the Tourism Bureau's …

Analyzing Innovation Performance in East Asia was created for the consideration of The Technopolicy Network (TPN) - regional innovation focused organization for its further expansion purposes. As the title indicates, The TPN's main interest area is East Asia. The paper's central question is: Which East-Asian …