The growing demand of seafood alternatives is driven by concerns on overfishing, marine pollutants and animal welfare in aquaculture and fisheries. Currently, the availability of non-animal-based seafood flavorings on the market is limited, and animal-based seafood flavorings conflict with vegetarian …

When a company decided to enter the foreign market, the company has different options for entry mode. Generally, there are four most common foreign market entry modes, these are exporting, contractual agreement, strategic alliances, and foreign direct investment. This paper focuses on the import/export …