Automatic Measurement of Corporate Reputation for Retail Companies from Online Public Data on the Web
Sitorus, Marselo; Loke, Rob (Faculteit Business En Economie)
An effective Ocean Bottle’s web design to engage European millennials
Lysaifeni Wout (Student); Agota Szabo (Begeleider)
Effects of app pricing structures on product evaluations
Wolkenfelt, Marcus Renatus Johannes; Situmeang, Frederik Bungaran Ishak (Faculteit Business En Economie)
The good, the bad, and the expert: how consumer expertise affects review valence effects on purchase intentions in online product reviews
P.E. Ketelaar; L.M. Willemsen (Lector); L. Sleven; P. Kerkhof
The future of retail
Davina Joziasse (Student); Bart Kuijpers (Begeleider)
Highly recommended! The content characteristics and perceived usefulness of online consumer reviews
L.M. Willemsen (Lector); P.C. Neijens; F.E. Bronner; J.A. de Ridder
Perceived expertise vs. perceived trustworthiness: the suppressed effect of source type on review attitude
L.M. Willemsen (Lector); P.C. Neijens; F.E. Bronner