The origins of SWOT analysis have been enigmatic, until now. With archival research, interviews with experts and a review of the available literature, this paper reconstructs the original SOFT/SWOT approach, and draws potential implications. During a firm's planning process, all managers are asked to …

Steeds vaker worden de effecten van kunst op welzijn en gezondheid benoemd. In onderzoeken komt naar voren dat het deelnemen aan kunstactiviteiten, actief, receptief of reflectief bijdraagt aan het welbevinden van mensen en het versterken van de samenleving (LKCA, 2021 en 2023; Movisie, 2021; Fancourt …

The origins of SWOT Analysis is obfuscated in the literature. This paper fills that void and reconstructs its early development in context. The empirical basis of SWOT started in 1952 within the Lockheed’s Corporate Development Planning Department. One of its thus far unknown pioneers, Robert Franklin …

This chapter begins with an exploratory approach to understanding how online branded video results in positive impressions among viewers. Scholars have examined the characteristics of videos that contribute to their appeal. Separate strands of literature have identified social practices and emotions …

This historical review uncovers the institutionalisation and diffusion of the SWOT analysis by assessing academic literature, seminar materials, proprietary research reports and interviews with experts from the virus theory perspective. We suggest that reviews of the SWOT analysis using the management …

http://dx.doi.org/10.14261/postit/57C5C531-365C-4639-8E97DF9B1EF596A9In 2015 and 2016, Saxion University of Applied Sciences organized the 2nd and 3rd edition of the Regional Innovation and Entrepreneurship Conference (RIEC).This paper will in an overall and outlining way describe why the phenomenology …

How far can we go with a lightweight structure that consists of almost weightless twigs? At what point does wicker need support from an additional structure? And how can we scale up a traditional technique, which is usually related to basket weaving and small objects, to the scale of architecture? These …