The employees of Philips deal with dozens, maybe hundreds of e-mail messages, memos or other internal related messages every day. Do the employees even open all of these messages? In order to be able to see how effective the internal communication is the Consumer Lifestyle (CL) Operations department …

This report provides a concise interpretation of the findings concerning expats as a new target audience for Movies that Matter Festival in The Hague, the Netherlands. For a communication professional in the film industry it is important to have clear objectives - in the case of Movies that Matter Festival, …

In this study, promotion channels for an eco-fashion collection of the German start up label Flowers&Birds have been identified. It has been revealed, how sustainability in regard to clothing can be credibly communicated and who the target group for these garments are. In Germany, a slowly increasing …