The article emphasizes that future marketers need to focus on sustainable value creation for shareholders, society, and the planet. They should be adept at using data responsibly to make informed decisions and leverage technological innovations like AI, AR, VR, and robotics. Generative AI will transform …

That coral reefs are in decline worldwide, particularly in the Caribbean, will come as no surprise. This decades-long decline has reached a potential tipping point as the weight of the effects of climate change have come decidedly to bear on the planet’s most diverse marine ecosystem. Whether coral reefs …

This paper introduces and contextualises Climate Futures, an experiment in which AI was repurposed as a ‘co-author’ of climate stories and a co-designer of climate-related images that facilitate reflections on present and future(s) of living with climate change. It converses with histories of writing …

Positioning paper bij de inauguratie van Vincent Voet als lector Circular Plastics.

Gastcollege voor de minor Future Planet Innovations van de Rijksuniversiteit Groningen, i.s.m. Marion van Rijssel

The COVID-19 pandemic undoubtedly affected all aspects of our daily lives worldwide. Each country on the planet has set its measures to protect and restrict the freedom of the individual to be protected. In this context, distance work and education have been significantly utilized. However, several studies …

Psychologist and computerscientist Geoffrey Hinton, called the godfather of AI, argued that we should stop with A(G)I. In this column it is argued that Artificial General Intelligence like ChatGPT works very differently than organic intelligence. An organic complexity works like a chain reaction. Unlike …

In order to be able to do paid work, it is a condition that people also do reproductive work. Raising children, taking care of the house, running errands, taking care of the community (family, neighbours), etc. all this is also necessary work. No paid work without this so-called reproductive work. There …

Coronaire hartziekte ofwel coronair lijden is de grootste oorzaak van sterfte van alle chronische aandoeningen in Europa. Om te kunnen herstellen van deze ziekte is verbetering van de fysieke activiteit één van de belangrijkste onderdelen voor een gezonde leefstijl. Fysieke activiteit vermindert namelijk …

In recent years the demand for entertainment has increased due to changing patterns and consumption habits of users globally. This demand requires many entertainment studios to produce more content which requires more 3D assets to match the demand while upholding the quality of its work. One of these …