This report records the research project conducted within the context of the work placement for the Graduation Internship: Business Research and Advice during the fourth year of the International Business program at HZ University of Applied Sciences. The work placement panned from 05 February 2024 to …

This research report presents the current potential expansion opportunities for Medisol in Greece and the Czech Republic. The report uses competitive analysis, market research and discussions/interviews to identify strategies for increasing sales in these markets. Medisol has long been committed to expanding …

The UN SDG Action Campaign aims to raise awareness and mobilize action around the United Nations Sustainable Development Goals (SDGs) through effective communication strategies. The goal of this project was to analyze the current communication strategies of the campaign and provide recommendations for …

This assignment focuses on PanArt, a communication and marketing agency located in Rhoon, Netherlands. The company provides full-service packages to its customers. At this point in time the company operates without the use of a marketing plan in a fast-paced work environment. Consequently, PanArt’s marketing …

Global dynamics challenge businesses and industries more than ever before. Notably, the trend of sustainability impacts the tourism industry, which explains the focus on consciousness and projects initiated by NGOs.  This research study was conducted for Fundación CODESPA – a changemaker striving for …

Everything starts with technology. From buildings to a cell phone, and from the heating to the car, technology is everywhere. Because technology is playing an increasingly important role in society, ROC Mondriaan invests in the future. There is an increased demand for graduate engineering students. …

To make a short summary of this Thesis project, it is written for Finca Rosario situated in Gran Canaria. The client 's desire is to enter the market and to be a luxurious villa with its marvelous orange - tree plantation in a unique region of Gran Canaria in a village called Fataga. Since the business …

West Georgia is a travel agency in the seaside city, Batumi, Georgia which operates inside the country borders including services such as accommodation, food & drinks and tours. The firm offers its services in Georgian, Russian, English and Arabic languages. West Georgia has hosted tourists from a few …

This thesis aims to provide the sales department of TivoliVredenburg with innovative methods to develop valuable relationships with their customers. The research consisted out of a business research, where the conducted information is applied on the situation of the sales department of TivoliVredenburg. …

Trade shows offer a platform for exploring new markets, discussing problems, spotting trends and increasing brand awareness. They are an essential part for the communication mix, the product mix, and the distribution mix. After a trade show, the company’s leads are often not managed effectively. This …