This paper examines the importance of relationship marketing in the non-profit organisation, specifically focused on the alumni. Embracing the existing customers in an organisation is regarded to be more profitable in the long run. As non-profit organisations face a limited amount of resources, they …

This report provides a concise interpretation of the findings concerning expats as a new target audience for Movies that Matter Festival in The Hague, the Netherlands. For a communication professional in the film industry it is important to have clear objectives - in the case of Movies that Matter Festival, …

This thesis is written on behalf of Tick Yes, an online marketing agency based in Sydney, Australia. Tick Yes is an agency that wants to build up strong relationships between their clients, the brands, and the (potential) consumers of these brands. During the internship became clear that there are three …

In this paper Etto Salomons presents his vision of the GoGreen project on a smart home that is capable of decreasing energy consumption while at the same time increasing user comfort. To identify the main challenges he introduces a general model for intelligent homes that describes the current state, …

Business landscapes are changing at global, regional and sectoral levels as well as the social and ecological contexts. In order to understand what these changes are and how clusters are dealing with these, the research explores drivers of change and cluster dynamics using a Complex Adaptive Systems …

Background: Paratonia causes severe movement dysfunction in late stage dementia. Passive Movement Therapy (PMT) is often used to decrease high muscle tone, but the efficacy has never been shown. The objective of this study is to investigate the effect of PMT on muscle tone after two and four weeks of …

The scope of policies within universities and professional practices is becoming increasingly global and more and more networks of professionals and researchers are conducting collaborative programmes and research projects. Translating these collaborations into flourishing practices is often more challenging …

For centuries the Netherlands had struggled against water. After years of struggle the Netherlands had turned from a swampy and unstable river delta into an orderly country with a strong agricultural image. Since 1990, however, the Netherlands are no longer primarily known as the country that reclaimed …

The invention of the internet has created enormous opportunities for businesses: the ease of distributing information via the internet eventually led to online trade, a concept which is now known as Electronic Commerce. Whilst Electronic-, or E-Commerce has made it easier for companies to make their …

In this chapter it is argued that fundamental change in society is required, because environmental problems are serious and ask for a factor 10 or more shift in society, the resilience approach (as outlined in Chap. 2 ) implies change to higher resilience systems and current spatial planning is unable …