U.O. : Urban Outfitters Inc.
Kadra Mohammed (Student); Agota Szabo (Begeleider)
Fociss-R(etail): developing a system based sustainable strategy model for small food retail
Jan Venselaar (Lector); Jack Hendriksen (Lid Lectoraat)
Ayurveda Health Travel Marketing
S.M. de Ruiter (Student); W.B. van Dam (Begeleider)
Organic tea in the supermarket
Samantha M. Siewertsen (Student); L.J. Harris (Begeleider)
China West Europe company
Long Qiu (Student); Gerbrand Rustenburg (Begeleider)
Mona's recipe for success
Madeleine van der Burg (Student); Carola van der Horst (Begeleider); Ronald Voorn (Begeleider)
Foldable Solar Charger, from b2b to b2c
Danielle Tertaas; Hans Briemen, van (Begeleider)
Uniting qualitative design research and quantitative market research: a case example of userdriven innovation in the Dutch health club industry
Remko van der Lugt (Lector); Gerrita van der Veen (Lector)
What’s this thing called Love? Exploring the relationship between brand love, personality, and the propensity to anthropomorphize
Ronald Voorn (Lid Lectoraat)
Optimising Nokia's marketing approach based on consumer behaviour
José Hoogland (Student); P.M. Koelemij (Begeleider)