GSB Grötsch is interested in entering the Dubai market by exporting or by opening its branch in the UAE and thereby increasing its financial recourses and its market share. The company is active in building and construction industry, therefore the Dubai market has been chosen for this export policy …

The purpose of the paper is to start a dialogue about differences between Western and Eastern cultures in the way they conceptualize knowledge and discuss the implications of these differences for a global intellectual capital (IC) theory and practice. A systematic metaphor analysis of the concept of …

With the rise of the knowledge-based economy in Asia, Western-dominated organizational literature is being exported to Asian countries. There is a huge interest from businesses and universities in China, Korea, Taiwan, Indonesia, Malaysia, Singapore, and other countries in Asia and the Middle-East to …