Leading up to the European parliamentary elections in June 2009, the question to which extent political parties are able to engage citizens through strategic marketing efforts regains significance in the public discourse. The paper analyzes both the origins and trends of political marketing to distill …

Throughout the years women in most countries were granted the same political rights as men. Namely, the right to vote and the right to stand for election. However, this did not automatically lead to equal participation in political decision making. It is remarkable to see that this, even though women …

Recently, the European Union seems to have a popularity problem. Especially in the Netherlands the attitude of citizens and journalists has changed dramatically over the past fifteen years. This resulted in low voter turnouts over the years and eventually a Dutch 'no' towards the European Constitution …

Uit de scriptie "Het dorp weet zelf wel raad!" De belangstelling voor en het vertrouwen in de politiek is de laatste decennia in Nederland flink teruggelopen. Ook in Rijnwaarden is dat het geval. Een goede graadmeter voor het vertrouwen in de politiek vormt de opkomst bij verkiezingen. Die is in Rijnwaarden …

Several measures are used to assess the performance of the marketing system. The measures include quantity of milk, price, source of credit, access to commercial feeds and access to breeding services. The study also considers the role of infrastructure component in enhancing the marketing system. Data …

Toen met de verkiezingen van 1994 het CDA uit het centrum van de politieke macht verdween werd eerst goed duidelijk wat al veel langer in de samenleving aan de gang was: Het christendom was bezig haar greep op het openbare leven te verliezen. Volgens velen stond de val van het CDA dan ook niet op zich. …