This thesis intends to find out how CityFilm can export its concept successfully in order to enter a new market. CityFilm is a small Dutch media marketing company that successfully creates promotional destination videos of cities, presenting them worldwide to the wealthy customer through professional …

This research paper analyses the concept of cultural diplomacy and what role it could play on promoting Human Rights and building sustainable peace in the Eastern Mediterranean, with a specific focus on Turkey. After the recent events occurred in the Middle East, the so called Arab Spring, Turkey has …

Tally Weijl is an expanding fashion company possessing the financial and internal resources to expand. The research question of this paper is: What could be a suitable entry strategy for Tally Weijl to penetrate the German market with a sleeping wear line? An internal analysis of Tally Weijl tells that …

Following the creation of a Schengen area, Member States agreed to create for a mechanism that would assign responsibility of asylum applications lodged within the area towards a sole Member State. This mechanism has become known as the Dublin Regulation. As a basic rule, the first Member State that …

Wouldn't it be great if there is a way to improve food quality, reduce the amount of rejects and rotting produce, and offer farmers the opportunity to add more value to their produce? This report will explain the idea that farmers are able to become wholesalers of their own produce by keeping the storage, …

Tijdens muziektherapie kiezen veel jongeren tussen 12-18 jaar er graag voor om te zingen of te rappen. Het komt regelmatig voor dat zij hierbij andersoortig stemgebruik hanteren dan hun eigen, natuurlijke stem. Met name wanneer ze sociaal-emotionele problemen hebben of een psychiatrische stoornis. Om …

This paper deals with the problematic nature of the transition between education and the workplace. A smooth transition between education and the workplace requires learners to develop an integrated knowledge base, but this is problematic as most educational programmes offer knowledge and experiences in …

The authors compared three methods of reading and learning by using paper, as well as a variety of interactive study forms. Thier work is part of the large Amsterdam E-Boekenstad (E-Book city) research project (www.e-boekenstad.nl and http://e-boekenstad.wikispaces.com/). They investigate to what extent …

The research in this assignment focuses on Baloe Mode, a Groningen based fashion store, and on Plus size women. First, the current corporate identity of Baloe Mode is analysed by looking at their behaviour, symbolism and communication. This reveals the personality of the plus size fashion store and the …

The focus of this research paper is on location-based services in a retail setting. In the theoretical framework shopping behavior and its changes after the rise of the internet and mobile devices are laid out. Implications for retailers are discussed and possible methods of adapting to the new ways …