SAMENVATTING Dit onderzoek heeft als doel de Nationale Postcode Loterij (hierna te noemen NPL) inzicht te geven in de content-behoeften van het publiek op de Facebookpagina van de NPL. De NPL steunt met de opbrengst van het verkopen van loten 95 goede doelen, die werken op het gebied van ontwikkelingssamenwerking, …

SUMMARY The Easy Reading Corner is a translation of the name of a Dutch project. This project, inside libraries in the Netherlands and Belgium (Flanders), called Makkelijk Lezen Plein (after this MLP). The aim of this project is to give children with reading difficulties, confidence in their reading …

SAMENVATTING Dit rapport biedt een onderzoek naar en advies over de optimale positionering en marketingcommunicatiestrategie voor OpenBook.Works. OpenBook.Works adviseert en coacht het management van andere organisaties en is hiermee werkzaam in de branche management consulting. De organisatie levert …

Entrepreneurial Journalism is gaining in interest, first in the United States, but now also increasingly in Europe and in the Netherlands. This can be explained by a combination of factors. Firstly, reorganisations and substantial lay-offs in recent years at news publishers, especially of regional newspapers, …

In this report the specific conditions for success in organising electronic dance music events were conducted and analysed. The Dutch event industry is currently being over-extended with events, such as musical festivals. Many organisations are having problems with the high level of competition and the …

Positive Travels is an online company that organises trips for business companies and for people who want to go on a holiday for leisure purposes. It was developed from its parent company Positive Business Events. Positive Travels offers trips with different themes and trips are mostly tailor-made. Positive …

In this dissertation paper, the environmental organisation Greenpeace has been analysed. Greenpeace is an independent environmental non-governmental organisation and only accepts money from individual financial supporters and foundation grants. There has been a focus on changing the way the organisation …

Marine litter is cited by UNEP as “Any persistent, manufactured or processed solid material discarded, disposed of, or abandoned in the marine and coastal environment”, and includes metal, glass, paper, cardboard, processed wood, cloth and plastic. This report focuses mainly on the plastic fraction of …

The ever changing world of Internet has transformed traditional marketing and companies since the start of the World Wide Web. Every day billions of people around the world use the Internet for entertainment, shopping, search, social purposes, and much more. This behaviour is changing the way companies …

Traditionally, development cooperation has been composed of 'three pillars' and has been the playing field of governments (first pillar), multilateral institutions (second pillar) and established development NGOs (third pillar). In the last decade, however, other actors in Northern countries (such as …