The Turkish Republic has a great history with major defeats and victories in its past. Since the fourteenth century Turkey was part of the Ottoman Empire. During the following centuries, the Empire expanded and covered areas which are nowadays known as Europe, Asia and North Africa. The twentieth century …

These are hard days for companies: they have to survive in a market that has been hit by a financial crisis. Many countries in Europe have severe problems trying to overcome this financial crisis. The main remedy applied by governments is to cut back on expenditure, but on the other hand it is said that …

These are hard days for companies: they have to survive in a market that has been hit by a financial crisis. Many countries in Europe have severe problems trying to overcome this financial crisis. The main remedy applied by governments is to cut back on expenditure, but on the other hand it is said that …

Internationalisation is the expansion of a firms operations to foreign markets and includes not only import and export but also foreign direct investments and international cooperation. Today’s globalising economy has resulted in a growing number of small and medium enterprises (SMEs) undertaking international …

The Franco-German relationship has always been very prominent in European politics and currently still is. These two states that started out as enemies in post-war Europe, gradually managed to come together and form a partnership. This dissertation seeks to examine during which main events in European …

This report contains market research, an internal/external analysis, distribution analysis and a marketing mix for the company Allergan and its product Latisse eyelash enhancer. Allergan is a specialty pharmaceutical company specialized in the development of products with aesthetical and medical solutions. …

Introduction In comparison with other European countries, Starbucks is rather new on the Dutch coffee market. The Starbucks experience seems less exploited among the Dutch consumers. This thesis will demonstrate the effect of music and how music can convey the Starbucks experience in order to "engage" …

The space applications industry is a huge developing market that is now playing an important role at the political, social and economic scenes of every country. More and more attention is drawn to the space technologies and its application possibilities. This is the reason why a lot of exhibitions and …

Enterprise 2.0, deconstructed firms, organisational ecosystems: all of these buzzwords are used to identify operating concepts behind today's companies. They are driven by the need to be agile, flexible, distributed, open, transparent, simple, on demand and with a short time to market. In order to be …

I am glad to share the major findings of my bachelor thesis with you. Let me first give you an insight in the current situation within IBM and the Madrid International Services Centre.The global economy is suffering from a crisis hitting several big corporate players. Nevertheless,IBM and the Centre …