Zocht je misschien: breed?
The impact of in-store product demonstrations on the consumers’ purchase behaviour
Stefanie Krijnenburg (Student)
When online fashion retailers “pop-up” into the real world
Lora Iatcheva (Student); Peter de Groot (Begeleider); Ilona Taillade (Begeleider)
Casamona.com international real estate
Elena-Anca Mandache (Student); Jos Schroder (Begeleider)
The entrepeneurial archetype
Jon Klinkhamer (Student); Jesse van der Meulen (Begeleider)
Organizing local ‘green’ entrepreneurship
Gerrita van der Veen (Lector); Sven Willemsen (Lid Lectoraat)
What's not to like?
Karin Vreeswijk (Student); Fleur van Noesel (Begeleider); Niels Cuijpers (Begeleider); Urs Hasham (Begeleider); Bob Cruijsberg (Begeleider)
Mona's recipe for success
Madeleine van der Burg (Student); Carola van der Horst (Begeleider); Ronald Voorn (Begeleider)
Africa Centre. A Study about Brand Awareness and Brand Knowledge Among the People of Cape Town
Tessa Schiebroek (Student); Ivonne Louw-Dekker (Begeleider); Isla Haddow-Floot (Begeleider)
What’s this thing called Love? Exploring the relationship between brand love, personality, and the propensity to anthropomorphize
Ronald Voorn (Lid Lectoraat)
Framework for Imbuing Sustainable ‘Green’ Impact Among Local SMEs
Sven Willemsen (Lid Lectoraat); Gerrita van der Veen (Lector)