Sensecommerce, a successful online wedding shop in Holland, wants to expand to France. Since 2005, Sensecommerce has been operating as an online wedding shop in the wedding accessory market. Over the years they have made a substantial revenue growth. The range of products is expanding rapidly. Sensecommerce …

INTRODUCTION: Reflection is an essential tool for the development of professional behaviour. Central to all reflection methods is language, either written or spoken. As the use of language is not easy for all students, especially those learning in a language other than their native tongue, it is essential …

The human memory has an associative nature. Association and mental visualization combine skills and structures of the left and right brain halves. It is easier to remember pictures, photographs or drawings than words or sentences. In fact, it usually takes a lot of effort to remember words and sentences …

Metaphor is one of the important discursive themes in organizational literature (Grant et al.,2001). Metaphors play an important role in the discourse within organizations as well as in theorizing about organizations. This empirical paper focuses on the latter by analysing the role of metaphor in the …

This paper reports on CATS (2006-2007), a project initiated by the Research Centre ‘Teaching in Multicultural Schools’, that addresses language related dropout problems of both native and non-native speakers of Dutch in higher education. The project’s main objective is to develop a model for the redesign …