In the psychological field, a lot of progress has been made in values theory. In marketing theory, however, the use of values has been undervalued. Despite the widespread managerial use of brand values, attention has remained focused on the brand personality concept. This book intends to provide a new …

In this paper we discuss the general approach and choices we made in developing a prototype of a social media monitor. The main goal of the museum monitor is to offer museum professionals and researchers better insight in the effects of their own social media usage and compare this with other actors …

wat is de inkoopstrategie van de preferente klanten en wat betekent dit voor de bedrijfsmiddelen van Compass?

Innovation and entrepreneurship are considered to be renewal, revitalisation and growth engines. However, their impact is highly uncertain, unpredictable and frustrating managers, who are pushed outside their comfort zones. Growth through Innovation explores how organisations typically confront reality …

PURPOSE: Advanced radiotherapy treatments require appropriate quality assurance (QA) to verify 3D dose distributions. Moreover, increase in patient numbers demand efficient QA-methods. In this study, a time efficient method that combines model-based QA and measurement-based QA was developed; i.e., the …

The book aspires to fill a gap in the existing innovation and strategic marketing literature by providing new insights, practical frameworks, diagnostics, strategies and tactics helpful for entrepreneurs managers, investors, students, the venture community and policy makers.

Binnen Compass Group BV heeft een overgang plaatsgevonden van Novell naar Windows NT. Hierbij zijn alle documenten overgezet naar een fileserver (NLAMSFILE01). Bij de overgang is een gedeelte van de folderstructuur verloren gegaan. Daarnaast is er een gedeelte van de rechtenstructuur in de file share …

The online presence of organizations is long gone from being just a web page. Social media have enabled easy and inexpensive interaction between millions of individuals and communities. This has not gone unnoticed by cultural heritage institutes. The question is what all these social media activities bring. …

The COMPASS system (IBADosimetry) is a quality assurance (QA) tool which reconstructs 3D doses inside a phantom or a patient CT. The dose is predicted according to the RT plan with a correction derived from 2D measurements of a matrix detector. This correction method is necessary since a direct reconstruction …

To validate the model-based 3D dose calculation performed by the COMPASS system, and to evaluate the use of the combination of model-based and measurement-based 3D dose determination for clinical QA purposes.