This research investigates to what extent lecturers at universities of applied sciences do regard differentiated rewards(intended to develop and/or display professionalism)to be fair, and to what extent, and in which form, do these stimulate their willingness to (further) professionalise and/or display …

The Tysfjord Turistsenter located in Storjord, Norway, is a hotel that offers a variety of nature related activities to their guests. The most popular activity is the nature- and killer whale safari that is offered in winter from the 1st of December until the 21th of February each year when the killer …

Literature reveals that beginning teacher educators are dealing with organisational and professional difficulties in their induction period. At the Teacher Education Institute of Fontys University of Applied Sciences in Tilburg, The Netherlands, a special induction programme was developed for the induction …

This report is created for advertising agencies that are looking for ways to reach the 50+ consumer by means of the marketing communication technique: branded content. The report contains information about the implementation of branded content as integrated part of the marketing communication strategy …

This study is conducted in order to recommend companies within the technological industry in which circumstances in-store product demonstrations are most beneficial to use. This recommendation is obtained through examining the uses and effects of in-store product demonstrations on the purchase behaviour …

This research leads you through the process of creating an effective communication strategy to introduce the concept Allyousee.nl into the advertising and online shopping markets. It is a promotional platform for international artists and lifestyle products. The first version of allyousee.nl was released …

Research topic/aim The professional development of teacher educators (T Eds) is increasingly being recognised as a topic of paramount importance, partly caused by the attention for the lifelong learning of those responsible for teaching student teachers. In this presentation we focus on the professional …

OBJECTIVES: (1) To study the natural decline in functional capacity (FC) of healthy aging workers; (2) to compare FC to categories of workload; and (3) to study the differences in decline between men and women. DESIGN: Cross-sectional design. SETTING: A rehabilitation center at a university medical center. …

Contemporary dance needs to pull in a bigger younger audience. However in order to appreciate this medium cognitive processes are needed of a high aesthetic level. These are processes only partially developed in young teenagers and even adults, according to aesthetic developmental theorists. Gardner’s …

This report provides a concise interpretation of the findings concerning expats as a new target audience for Movies that Matter Festival in The Hague, the Netherlands. For a communication professional in the film industry it is important to have clear objectives - in the case of Movies that Matter Festival, …