The goal of this research project at hand is to explore the potential attractiveness of Heinz Selection from the consumers perspective and ultimately examine key drivers that positively influence this process. This will enable KraftHeinz Foodservice to get a better understanding of how consumers …

The process of sleep transitions (falling asleep and awakening) determines our perception of the consecutive morning experience. Factors contributing towards a productive and pleasant start of the day were evaluated in order to build context for the design of an innovative alarm clock. Two types of factors …

Framewell is a handcrafted framing company that wished to improve their customer 's impression of the quality and trust levels of the brand. This project focused on creating an effective visual identity conveying the brand 's personality, a sense of high-quality, and the company 's trustworthiness. Based …

The increasing trend of sustainable and on-the-go healthy food products results in consumers demanding more ‘natural and organic ingredients. Not only do consumers want healthier options, but there is also an increasing concern on part of governments and legislation makers on reducing salt levels in …

This thesis is written with the purpose of getting a better understanding of German consumers opinion on different local food labels. The information is useful for German retailers and local food producers since it provides and insight into the consumers demand for local food and the according information …

This thesis project was carried out for Accres. In previous years, Accres conducted customer satisfaction surveys on an occasional basis. In the customer satisfaction surveys the main focus was on the hard side of the service quality. That is why Accres requested an additional research on the soft side …

This thesis covers the development process of a realistic representation of a news item in VR. Additionally, the thesis aims to test whether this technology can generate empathic feedback in young adults from 20 to 30 years old. Another purpose is to make recommendations for future developers who are …

The Saxion XR Lab offered the assignment to recreate a news item in virtual reality. This report covers the research regarding the news items‘ impact compared to a traditional representation, such as an article. To invent a solution that appeals to young adults and fills a market gap, a demo VR experience …

This thesis examined how students’ perceptions of the psychosocial learning environment (PLE) can be used as a reflective tool for teachers in a grade 3 class (age 8-9).

The hotel industry is actively employing service robots throughout its operations. They are expected to carry out various frontline services, including welcoming guests, check-in, hotel guidance and product delivery. presumably, each hotel guest has a different perception and attitude towards service …