Companies use crowdsourcing to solve specific problems or to search for innovation. By using open innovation platforms, where community members propose ideas, companies can better serve customer needs. So far, it remains unclear which factors influence idea implementation in crowd sourcing context. With …

Introduction: A space’s atmosphere is an important factor in how that space is experienced. In fact, festival visitors consider the atmosphere as the most important factor in how they experience a festival (Van Vliet 2012). Atmosphere is also what distinguishes physical shops from online web shops (Van …

Hoe staan de negen gemeenten in het hart van het aardbevingsgebied in Noord-Groningen er voor? De Economic Board Groningen (EBG) liet economen van Hanzehogeschool Groningen en de Rijksuniversiteit Groningen er onderzoek naar doen. ​De Economic Board Groningen wil weten welke effecten het programma van …

In een RAAK Mkb project heeft Marklinq samen met twaalf betrokken bedrijven samengewerkt, met als doel: hoe kunnen zij klanten effectiever betrekken bij productinnovaties? Er is een online platform ontwikkeld (www.proofofthepudding.nl) en bijgaand kookboek voor klantonderzoek in de foodsector. ​Het kookboek …

Many adaptation projects struggle with financial feasibility in the current financial system and consequently face a decreased implementation probability. One means of addressing this challenge is the accurate valuation of secondary benefits, for example (social) marketing potential, employment and knowledge …

Blog over Facebook en de bekende privacy vraagstukken, inclusief of de Hanze misschien ook maar van Facebook af moet, of toch niet?

• Our research suggest that anthocyanins are promising anti-bacterial agents • The antimicrobial effects are highly dependent on the source of the anthocyanin-extract • Rose-anthocyanins appear to posses the strongest anti-bacterial effects • Gram-positive strains appear to be more sensitive compared …

Rice is the second most important cereal in Tanzania occupying 18% of cultivated land and is mostly used as a cash crop. This study conducted at Mahiga Irrigation scheme in Kwimba district aimed at identifying opportunities and strategies for improving access to markets by small holder rice farmers in …