China West Europe company
Long Qiu (Student); Gerbrand Rustenburg (Begeleider)
Customer Relationship Management.
Donna Hijner (Student); Jordi de Looff (Begeleider); Johan van Summeren (Begeleider); Willemijn Jumelet (Begeleider)
Travel to Reposition
Juul M.P. Oostenbrink (Student); N.A. Ariëns (Begeleider)
Uniting qualitative design research and quantitative market research: a case example of userdriven innovation in the Dutch health club industry
Remko van der Lugt (Lector); Gerrita van der Veen (Lector)
How to build an Empire through customer satisfaction
S.H. Saane, van; Edwin Weesie (Begeleider)
What’s this thing called Love? Exploring the relationship between brand love, personality, and the propensity to anthropomorphize
Ronald Voorn (Lid Lectoraat)
[Business Plan] Delicatezze d'Italia
Yuri B. Bruno (Student); W.M.J. van Leeuwen (Begeleider)
A customer loyalty research of Stocker Centrale Verwarming B.V.
Janneke Reijmer (Student)
Alumni Relationship Marketing.
Sophie Tigges (Student); S. Bajelvand (Begeleider); Theo Bors (Begeleider); R. Palliser (Begeleider)
Sociale Media: Get ready to get real
drs. Frans van der Reep (Lector)