Communication on Europe was never a priority in the Netherlands, until it became clear in 2005 that the Dutch people did not support the European Constitution. When on 12 June 2007 the Irish people voted against the Lisbon Treaty, the renewed constitutional treaty, one could speak of a consistency in …

The propagandization of a Net Generation adds nothing to our understanding of the digital behaviour of young people. Indeed, it is becoming increasingly obvious that the whole concept of a Net Generation rests on incorrect assumptions. Hence, arguments based on a Net Generation are not only irrelevant …

Before the change of the system in 1989 decisions were made by the communist state-party and all citizens of Hungary had to do was simply obeying these decisions; publicly questioning the communist rule was not done. What followed in the years after was a somewhat passive state of mind. Consequently, …

In 2005 and 2006, almost sixty Dutch National Sport Federations (NSFs) participated in a special program for creating a marketing strategy for the next four years. This program was initiated and organized by NOC*NSF (the Dutch Olympic Umbrella Sports Organization). The NSFs had to joint the project to …