Gastcollege, Music Academy Sarajevo, 19-3-2015

Gastcollege, Music Academy Sarajevo, 17-3-2015

Blog: Having a career with overlapping activities in today’s multi-faceted professional music practice requires musicians to exercise many roles at the same time, roles which extend beyond their artistic skills. Musicians need to be innovative, entrepreneurial and communicative, they need to be able …

“If you do what you always did, you will get what you always got.” Evert Bisschop Boele challenges this idea and thinks about new audiences for music in changing times. Evert is Professor (‘lector’) of New Audiences at the Prince Claus Conservatoire, Hanze University of Applied Sciences, Groningen in …

Entrepreneurial Journalism is gaining in interest, first in the United States, but now also increasingly in Europe and in the Netherlands. This can be explained by a combination of factors. Firstly, reorganisations and substantial lay-offs in recent years at news publishers, especially of regional newspapers, …

Musicians in the 21st century – changing perspectives. Keynote to be held in Krakow, december 2014 I would like to take the opportunity to talk about the changes and innovations in the music profession in Europe which are faced by our students and graduates and about new developments in the music careers. …

Veränderungen in Musikberufen. Es ist nicht neu, dass unsere Gesellschaft und ihrem kulturellen Umfeld sich rasch verändern; wir sind uns dessen bewusst, und es hat große Auswirkungen auf unsere Arbeit als professionellen Musikern. Heutige Musiker haben keine „lebenslangen Stellen“ mehr, sondern flexible …

Inklusive Musikpädagogik. Workshop given on Lifelong Learning and New Audiences at the Anton Bruckner Private University in Linz showcasing several projects of the research group Lifelong Learning in Music: Music& Dementia, the development of the Master NAIP, Opera on the Bus, the Cross Arts Laboratory, …

‘The name attached to a brand can become a burden to the brand’s development, e.g. when wanting to access new activities, international markets, or simply when wanting to rejuvenate a brand’. (Kapferer, J., 2008, p. 417). Changing a company’s name, is not to be taken lightly, and could cause some serious …