This report records the research project conducted within the context of the work placement for the Graduation Internship: Business Research and Advice during the fourth year of the International Business program at HZ University of Applied Sciences. The work placement panned from 05 February 2024 to …

DCW is a social development company and a component of the municipality of Enschede, with a mission to provide opportunities to individuals facing barriers to regular employment. DCW aims to launch a collection of products in the Netherlands, including a placemat, a picnic blanket, two soft children …

This research justification aims to justify the research that was conducted on the topic of Maxodeals’ options on expanding their business operations to new, potentially lucrative, online marketplaces. The research aimed to answer two key sub-questions: Which online marketplaces should Maxodeals prioritize …

This roadmap helps teacher teams to improve their education step-by-step in an evidence-informed manner. Shaping your education using the principles of blended learning has many advantages for both students and teachers. However, this requires a thorough, long-term redesign of courses. Partly due to …

Heatwaves are expected to increase in the future due to climate change. Heatwaves cause heat stress to humans and some of the effects are dehydration and hyperthermia. In general it is known what can be done to reduce heat stress. However, applying this knowledge on a local scale requires a clear overview …

Objective. Hospital in Motion is a multidimensional implementation project aiming to improve movement behavior during hospitalization. The purpose of this study was to investigate the effectiveness of Hospital in Motion on movement behavior. Methods. This prospective study used a pre-implementation and …

This textbook provides a step by step approach for making a marketing plan. The book is an updated and translated version of the Dutch Strategische Marketingplanning.

This thesis shows the results of how an alternative design can influence online behaviour which is measured by data and tracked through A/B tests. This research can be used as an example to show customers the value of conducting such an experiment. These experiments can be used by the customer to test …

Purpose: To present a new Value Adding Management model in order to support decision makers in identifying appropriate interventions to add value to the organisation, to manage its implementation, and to measure the output and outcomes. Theory: The paper builds on value adding management theories and …

The municipality of Apeldoorn had polled the interest among its private home-owners to turn their homes energy neutral. Based on the enthusiastic response, Apeldoorn saw the launch of the Energy Apeldoorn (#ENEXAP) in 2011. Its goal was to convert to it technically and financially possible for privately …