We give a refinement of the well known business model canvas by Osterwalder and Pigneur by splitting the basic blocks into further subblocks to reduce confusion and increase its expressive power. The splitting is used in an online tool which in addition comes with a set of questions to further structure …

Efficient communication during crisis response situations is a major challenge for involved emergency responders. Lack of relevant information or too much irrelevant information hampers the emergency responders’ decision-making process, workflow and situational awareness. Despite efforts to better centralize …

Background: Every day rheumatoid arthritis (RA) patients make many decisions about managing their disease. An online, computer-tailored, self-management program can support this decision making, but development of such a program requires the active participation of patients. Objective: To develop an …

This research paper has been conducted for X. It presents a new communication strategy for the fund in order to improve its information and increase its effect towards the target audience. Since the First Rutte cabinet (2010) the Dutch cultural sector has been increasingly under pressure from government …

This study provides an online marketing strategy for the online sushi restaurant guide showmethesushi.nl. This website will include and review all sushi restaurants in Utrecht by means of a star rating system and textual commentaries of both the website owner and visitors. People do not want to spend …

The NEVAT is a Dutch branch organisation for industrial suppliers. They provide, on a non-profit base, services for their members such as coaching, lobbying and organising meetings to get the members in contact with other players in the industry. From previous research and experience, the NEVAT found …

Management Summary This research focuses on the marketing plan Social and Cultural Center De Enck implemented in its theater, and how this plan affects the visitor intent. At the moment, De Enck experiences a decrease in the amount of theater visitors, as many other theaters, and they want to find …

The Netherlands breeds higher segment, potential Olympics horses with unbelievably high price ranges. These horses are already being exported internationally. However, the export approach might lack efficiency. The following research question is brought forward to research whether this sector has potential …

For this examination, qualitative research has been carried out into which extent the Internet has influenced the traditional consumer decision process (CDP) model (Blackwell, Miniard & Engel, 2006) and how the stages of this model are visible on websites. It is examined because the emergence of the …

Objectives: Although deaf children with cochlear implants (CIs) are able to develop good language skills, the large variability in outcomes remains a significant concern. The first aim of this study was to evaluate language skills in children with CIs to establish benchmarks. The second aim was to make …