The Business and Marketing Communication Plan for the QualityTourism Awards aims to understand the current market situation in the tourism industry, along with finding the most appropriate marketing and communication tools to introduce the new QualityTourism Awards to the tourism market. Furthermore, …

In dit boekje worden de verschillende product-markt-partnercombinaties (pmpc’s) nader beschreven. Van elk van die combinaties wordt een korte schets gegeven, worden de highlights genoemd, de partners die daarin kunnen participeren en de markten die aan de combinaties gekoppeld kunnen worden. Deze dienen …

In dit rapport wordt aandacht besteed aan de vraagstelling en de aanpak van het project (hoofdstuk 1). In hoofdstuk 2 worden de verwachte ontwikkelingen op het gebied van internationaal toerisme besproken. Vervolgens wordt in hoofdstuk 3 een analyse gepresenteerd van het kusttoerisme in andere Noordzeelanden …

Amsterdam Velo is a bicycle tour company which is active in and around Amsterdam. It was founded in 2011 by the owner Paul Spits. The business has been prospering quite rapidly ever since. However, the tourism industry is dynamic and changing fast, in order to anticipate to the changes it has to compile …

This thesis intends to find out how CityFilm can export its concept successfully in order to enter a new market. CityFilm is a small Dutch media marketing company that successfully creates promotional destination videos of cities, presenting them worldwide to the wealthy customer through professional …

Technology is becoming omnipresent in public spaces: from CCTV cameras to smart phones, and from large public displays to RFID enabled travel cards. Although such technology comes with great potential, it also comes with apparent (privacy) threats and acceptance issues. Our research focuses on realizing …

Bergerden Agropark is a greenhouse zone area in province of Gelderland in the Netherlands. The local government, municipalities Nijmegen and Arnhem, is the owner of the land and it invested a lot on sustainable energy system in Begerden Agropark. The greenhouse entrepreneurs built new and modern greenhouses …

This report deals with the possibilities for touristic and recreational development on the Wadden Sea coast of the Dutch province of Friesland. The topic is approached against the background of possible dyke reinforcements which might become necessary in future years. The data on this topic were collected …

De kandidatuur van Malta als Europese Culturele hoofdstad in cultuurtoeristisch perspectief

In dit rapport worden 4 toekomstscenario's geschetst voor de ontwikkeling van de binnenstad van Leeuwarden.