GSB Grötsch is interested in entering the Dubai market by exporting or by opening its branch in the UAE and thereby increasing its financial recourses and its market share. The company is active in building and construction industry, therefore the Dubai market has been chosen for this export policy …

The space applications industry is a huge developing market that is now playing an important role at the political, social and economic scenes of every country. More and more attention is drawn to the space technologies and its application possibilities. This is the reason why a lot of exhibitions and …

In the Netherlands only few women have top positions in business life. The Dutch Constitution has a Law on Equal Opportunity for men and women, nevertheless there is no equality between men and women when it comes to top positions. Fortunately, because of the women organizations, like Woman Capital, …

The purpose of this report is to investigate the industrial trade networks of Bulgaria for the manufacturing of machines, parts, tools and mechanical equipment. It was assigned by the marketing consultancy KommaNet in order to find out why its main client, the Dutch Centre for Promotion of Imports (CBI), …

In this report the internal situation of Hölscher is analysed. Josef Hölscher GmbH is a ropery, wattle and producer for equestrian and dog sport equipment. Information about the most important elements is seized, which divine Höscher as well as the brand EQuest. Furthermore the 7S Model of Mc Kinsey …

Scriptie. Voor het geven van arbeidstherapie wordt bij Mondriaan PsyQ te Heerlen o.a. een tuin gebruikt. Hierin wordt arbeid ingezet als middel om aan de gestelde doelen van de cliënten te werken. Vaak kregen de therapeuten de vraag: ‘waarom nou juist Tuin & Kas en wat zijn dan de effecten van de tuin …

In traditional marketing advertising is part of product promotion, one of the four P's of marketing. In the 20th century media channels such as papers and magazines, and later on radio and television, were used to distribute and broadcast advertisements in order to create product and brand awareness …

Described are a number of national and local initiatives that are taken to motivate young people to choose for technical education. From the local initiatives we focus on the area where Fontys and Actemium are located; the southeast of the Netherlands. Not only governmental organizations and foundations …