Much research has been conducted into the determinants of customer experience. However, these studies do not include relationship norms as a possible determinant of customer experience. Nevertheless, there are strong indications that the relationship norms used by a customer are an important factor in …

Customer-supplier relationships are becoming more digital. However, a personal approach still seems to be a key success factor in the service journey, creating an optimal customer experience. In this research, we investigated the effects of a personal communication approach on customer experience and …

Currently, in a fast-growing electronic age, digital presence is becoming a necessity in order to maintain pace with the current technological evolution. In addition, increasing labor costs due to governmental regulations is challenging McDonalds’ scheme of providing low priced meals. Resorting to technology …

The design of a spatial distribution structure is of strategic importance for companies, to meet required customer service levels and to keep logistics costs as low as possible. Spatial distribution structure decisions concern distribution channel layout – i.e. the spatial layout of the transport and …

The global industrial economy is still predominantly linear, working according to the take-make-waste principle. This has affected the planet to a concerning amount, which is why the European Union signed the Paris Agreement, committing to a 1,5 to 2 degree scenario of global warming. In order to achieve …

Studenten van Trendpanel Gezelschapsdieren (Aeres Hogeschool en HAS Hogeschool) presenteren de derde editie van de Pet Monitor, waarin onder andere aandacht wordt geschonken aan de invloed van corona op de economie en de huisdiersector in het bijzonder.

Despite the positive consumer attitudes towards animal welfare, and an increasing supply of animal welfare enhanced meat, consumers still mainly opt for conventional meat instead of meat produced with higher animal welfare standards. This thesis argues that consumers may do so because they must trade …

Germany has a known a growth of organic consumption within the recent years, however its consumption is growing faster than the German wine production which is still relatively low. Therefore, a large amount of wine is imported from other countries, making Germany the largest organic wine importer in …

De logistieke kosten van de afdeling binnen organisatie stijgen sinds januari 2019. De logistieke kosten stijgen, omdat klanten steeds minder producten per bestelling kopen. Hierdoor betaalt de afdeling meer verzendkosten en meer voor het verpakkingsmateriaal en de pick-kosten. De afdeling maakt gebruik …

In recent years the number of farriers in the Netherlands has decreased though the number of horses hasn’t. As there are only three big horseshoe manufacturers competitors in the Netherlands. Their goal is to increase their market share. In order to win existing farriers over, the horseshoe manufacturers …