This dissertation addresses the central question, ‘How does the impact of influencers and brand ambassadors in the fashion industry affect the buying intentions of teenagers (ages 13-16) and Millennials?’ Many brands that use influencer marketing have been more concerned with the scope of an influencer’s …

In the Netherlands, like in many other developed countries, the care sector is facing challenges in a dynamic environment. Regulation is increasing, patients are becoming more critical, budget responsibility will be transferred from country- to municipality level in association with cuts in funding, …

Therapeuten van Revant Revalidatie geven op Mytylschool de Schalm te Breda therapie aan kinderen met cerebrale parese. Bij deze kinderen wordt de Nintendo Wii ingezet om de aangedane, spastische lichaamsdelen te trainen. Deze Wii wordt bestuurd door een controller, de Wiimote. De inspanningen of bewegingen …

The purpose of this study is to explore why and how Management Accounting and Control Systems (MACS) enact and are enacted upon in the Dutch branch of nursing homes, homes for the elderly and home care. In search for answers, this study chooses an actor-network theory (ANT) perspective combined with …