Het Field Lab Autonoom Varen is een project waarin kennisinstellingen, overheden, de logistieke sector, de toeristische sector en technologieaanbieders samen innoveren en experimenteren met autonome vaartuigen. Hierbij gaat het onder andere om kennisvergaring over de toepassing van slimme technologieën …

This study is the first in a wider research programme aiming for more understanding of sustainable business models in the Tourism and Recreation (T&R) industry. By analysing ten cases in the region of Zeeland in the Netherlands, it describes archetypes, patterns of business models, that are typically …

The following research justification report shows to which extent The Garage Innovation Studio needs to adapt its operations to make it a more appealing and viable replacement option for HZ students going on their minor, internship, or apprenticeship. Meeting the expectations and satisfying the needs …

The report “Bracenet: How a company can be a policy entrepreneur for sustainability” shows to what extent Bracenet already is a policy entrepreneur and how Bracenet can become a policy entrepreneur in future. The goal to be a policy entrepreneur results from Bracenet´s need to be politically active to …

The following research justification report indicates how to organically increase the number of visitors on the Slovak website at YourSurprise via the optimization of the relevance pillar of SEO – Title Tags, Meta Descriptions and Content. Five information gaps were identified as basis for the research: (1) …

The motive of this research is to provide YourSurprise with relevant information in order to create an effective influencer marketing strategy that support the long-term goals of the organization as a whole. YourSurprise and its employees have experienced that maintaining growth does not come as easy …

The following research was carried out as a graduation project and done on behalf of The European eCommerce and Omni-Channel Trade Association(EMOTA). EMOTA is a lobbying firm that works to promote eCommerce in the European Union by helping policy makers eradicate trade barriers. The main research question …

As an Argentinean eCommerce business, GoodPeople decided to acquire Avenida, an online platform that was owned by Flipkart, the Indian market leaders in eCommerce, in the end of 2017. Flipkart had to face a sharp decline in sales figures which was the reason the company decided to sell the marketplace. …

In 2015, the European Commission has outlined the institution’s strategy on reaching a harmonized Digital Single Market by focusing on a set of issues, many of which are targeted towards eCommerce. However, this is a global industry which sparked new technologies, industries, services and products while …

Hutong School is one of the leading Chinese language schools in Beijing and Shanghai under international management. Next to providing intensive Chinese courses along with additional amenities, the institution also places students to suitable internships. These students also attend Chinese classes with …