This thesis is written for Kwekerij De Vesting to determine to what extent a brand of zucchinis can be successful within the Dutch market. Kwekerij De Vesting started to grow zucchinis without any knowledge of the Dutch market in February 2015. This research assesses the needs and desires of the potential …

This study was conducted for IES Asset Management BV. The reason for this study is that IES has no insight into their sales forecast. Due to the regular ongoing work activities, the focus on sales targets can be forgotten. IES would like to have more insight and understanding in their revenue predictability. …

This report provides a conducted research on different attributes of the Leisure guest segment of the Hampshire Hotel Fitland in Leiden. The expectations and performances are measured in terms of 29 different attributes by a questionnaire, based on the customer satisfaction model of Akbaba . Furthermore, …

Nowadays, composites are mainly produced via petroleum derived chemicals. In a world where petroleum resources are running out, it is essential to find viable options for the replacement of these reserves. Biocomposites are already exploited but they appear to have low resistance to weathering. This …

This paper explores the delicate interface between management accounting and marketing management. Based on the scope of their mutual relationship, a distinction is made between two types of interfaces: informing and integrating. Whereas the traditional management accounting domains, such as budgetary …

From the article: Within the HU University of Applied Sciences (HU) the department HU Services (HUS) has not got enough insight in their IT Service Management processes to align them to the new Information System that is implemented to support the service management function. The problem that rises …

‘The clients you arrange affiliate campaigns for are the biggest telecom providers in the Netherlands. The campaigns are doing great, which results in steady sales. But it is not enough. What is the fun of working for clients whom already have a steady market, and whom are represented at every possible …

SAMENVATTING Deze scriptie is geschreven in opdracht van de Hogeschool van Amsterdam en het communicatiebureau Spijker en Co uit Buren. Het doel van dit rapport is advies geven over hoe het bureau content marketing als dienst het beste kan aanbieden aan zowel bestaande als potentiële klanten. De inhoud …

SAMENVATTING Achtergrond en doel Volgens meerdere onderzoekers is er momenteel weer een derde psychedelische golf gaande en in steeds meer buitenlandse publicaties van wetenschappers klinkt het pleidooi om psychedelica serieus te nemen in de medische en therapeutische praktijk. Hier komt in Nederland …

Since the introduction of the Global Positioning System (GPS), many civil and military applications have become dependent on the continuous availability of GPS-derived position and timing information. Examples comprise financial transaction systems, electrical power grids and combat management systems. …