After decades in which a great deal of effort was spent on the creation of resources, there are currently several initiatives worldwide that aim to create an interoperable, sustainable research infrastructure. An integral part of such an infrastructure constitutes the resources (data and tools) which …

Vero Moda is one of the first brands that launched within the Bestseller retailer. It was launched in 1989 to fulfil a need for good quality and on-trend clothing at affordable prices. Today it is one of Europe's largest clothing brands for fashion-conscious, young women. Vero Moda has more than 1,000 …

On 26 January 1998, during a press conference in the White House, President Bill Clinton famously told the nation, "I did not have sexual relations with that woman, Miss Lewinsky" (Clinton, 1998). Now, 15 years later, almost everyone can still recall those famous words. In this dissertation, the interaction …

In this dissertation, the promotional strategy of Starbucks is analysed. Starting point for this research was the following central question: "How has Starbucks been using Promotion to sell its product and what will it be like in the future"? The research was executed using desk research and field research. …

Online platforms for collecting local memories are often claimed to be a driving force of empowerment for individuals, groups and the community as a whole. Long term online participation especially plays a key role in the claims for empowerment on group and community level. However, the present research …

This paper describes innovation in existing and future Master’s degree education in renewable energy at the Hanze University of Applied Sciences Groningen (Hanze UAS). Interrelationships between research and industry are significant within this education. Clearly illustrated by development of the Energy …

BACKGROUND: Total body surface area (TBSA) burned, expressed as percentage is one of the most important aspects of the initial care of a burn victim. It determines whether transfer to a burn centre is necessary as well as the need for, and amount of, intravenous fluid resuscitation. Numerous studies, …

The in-depth assessment of the situation of the European textile and clothing sector is composed by six independent reports with a close focus on key aspects useful to understand the dynamics and the development of the textile and clothing industry, drivers of change – most notably the impact of the …

Nowadays, a lot of precision components are manufactured and have to be measured to check dimensions and geometry. Xpress PE started to develop a coordinate measuring machine with a sub-micron measuring uncertainty called TriNano. The difference between the TriNano and other machines is that the TriNano …

Introduction In comparison with other European countries, Starbucks is rather new on the Dutch coffee market. The Starbucks experience seems less exploited among the Dutch consumers. This thesis will demonstrate the effect of music and how music can convey the Starbucks experience in order to "engage" …