The severe shortage of donors is a major constraint facing European countries. In Europe more than 60,000 patients are on waiting lists for an organ transplantation. Because of the shortage of donated organs, every day almost ten people die in Europe while on the waiting list. But what are the causes …

Tchibo is an international retail, coffee and consumer good company. Throughout the company´s history a unique business concept combining coffee expertise with a weekly changing range of consumer goods was created. This paper aims to analyse and outline the market characteristics of the Mexican market …

Chapter overview 1. About the Company This first chapter will further introduce Nedcars Autoverhuur and will more thoroughly discuss personnel, the company's values, and its mission. Also it will introduce its current customers. It will serve as the context of this thesis. 2. Situation Analysis In the …

The economy has been continually growing and changing and has, since the time of the industrial revolution, gone through many different stages such as the knowledge economy and the intangible economy, to get to the experience economy we live in today. Economics no longer revolve around the target groups’ …

This thesis is concerned with the ingredient branding of the Bluetooth brand. Chapter one and two of this thesis contain the introduction to the Bluetooth Special Interest Group - an owner of the Bluetooth brand and the Bluetooth wireless technology. Furthermore, it evaluates the Bluetooth brand knowledge …

Getting more people on a bicycle in Cape Town is what BEN wants. Especially people who travel by car, public transport or by foot. If more people start cycling in Cape Town BEN will get a stronger position in convincing the province and get them to make Cape Town cycle-friendlier. Target BEN wants to …

This article is Maarten Rothmans analysis of three strategies of political violence. The three strategies are terrorism, which works by way of fear; propaganda by deed, which works by way of inspiration; and provocation by violence, which combines elements of both. Rothman argues that terrorism specialists …

In 1999 the Gele Rijders (Yellow Riders), the traditional name for the soldiers of 11 Battalion Horse Artillery, and with them soldiers, hussars, and gunners of numerous other units, were deployed to the municipality of Orahovac in Kosovo. In the evaluation report the Secretary of Defence sent to Parliament …