The origins of SWOT Analysis is obfuscated in the literature. This paper fills that void and reconstructs its early development in context. The empirical basis of SWOT started in 1952 within the Lockheed’s Corporate Development Planning Department. One of its thus far unknown pioneers, Robert Franklin …

The research goal of this dissertation is to make configurational HRM usable for science and practice by developing a simulation model and serious game. These tools offer HRM professionals the opportunity to design a multiyear HRM configuration that shapes employee behaviour, while enabling HRM research …

The following research justification shows an overview of the strategic approaches of Europe Language Jobs towards all of their European markets, and in particular the Dutch market. These approaches have been measured by assessing the multilingual market, communication tools, communication strategies …

To summarise, a well-thought-out change strategy, emotionally involved people who believe in the soft side of change, leaders with an entrepreneurial mindset putting people first, an ambidextrous approach with a separate “entrepreneurial” business unit and, aligning the corporate strategy with the business …

Highlights and insights into systems innovation based on Wicked World book

To limit the pressure on the marine ecosystem, the European Unions’ Marine Strategy Framework Directive (MSFD) was developed to ensure sustainable use of the marine ecosystem. The goal of the MSFD is to achieve Good Environmental Status (GES). To achieve this goal, the MSFD prescribes using Ecosystem-Based …

This research’s primary goal is to explore the current marketing communication strategy of The Hague Summer School at The Hague University of Applied Sciences and to answer the main question, which is - “How can the Hague Summer School at the Hague University of Applied Sciences attract more partner …

When a company decided to enter the foreign market, the company has different options for entry mode. Generally, there are four most common foreign market entry modes, these are exporting, contractual agreement, strategic alliances, and foreign direct investment. This paper focuses on the import/export …

Webinar waar de resultaten worden gepresenteerd van onderzoek bij 1800 MKB-ers naar hoe zij omgaan met de coronacrisis

Executive summary Promoting animal welfare has been one of the main missions of Four Paws International (FPI). Therefore, in 2016, Four Paws Viet built a bear sanctuary where former bile bears could have a good life after spending years in cages. After four years of development, bear sanctuary Ninh …