Based on a survey of 162 respondents, interviews with H.J. Heinz employees and a literature review, this thesis aims to answer the question: ‘How should H.J. Heinz translate the Dutch consumer preferences in their Heinz Tomato Ketchup product format rationalization?’ Following a reorganization and a …

Dit adviesrapport is het resultaat van een onderzoek in opdracht van het NTI naar het koopgedrag van potentiële cursusklanten van het NTI. De aanleiding van het onderzoek is de daling van het aantal inschrijvingen voor cursussen. Het onderzoek is uitgevoerd om inzicht te krijgen in het koopgedrag van …

Presentation about student entrepreneurs.

This report is about implementing a pipeline in C++ in order to make it possible to perform online hyperspectral analysis of tomatoes. The project is performed by a mechatronic student as a graduation internship. The report will give insight in the design and realization of software which is capable …

Aan het begin van het schooljaar viel het op dat de leerlingen uit groep vijf van basisschool de Vrijburg zich niet altijd aan de regels en afspraken hielden. De leerkrachten van groep vijf ervaren handelingsverlegenheid in het handhaven van de regels en routines. Klassenmanagement is een groot begrip …

A major concern for wildlife management and rural development initiatives across Africa are conflicts between elephants and people. In most African regions, wilderness is fenceless and elephants move outside of protected areas. Long-term effects of this include negative attitudes of local people towards …

The main purpose of this report was to research how to maintain and increase the yearround attention and promotion for the annual events of TEDxBinnenhof among its current target audience and possible new target segment in order to create more participation for the execution of innovative ideas. A transmedia …

This study provides an online marketing strategy for the online sushi restaurant guide showmethesushi.nl. This website will include and review all sushi restaurants in Utrecht by means of a star rating system and textual commentaries of both the website owner and visitors. People do not want to spend …

Health care continues to be one of the critical sectors in Mozambique, where despite combined efforts of the International Development cooperation, and the central government the situation for large parts of the population still continues to be very vulnerable. In many parts of the country access to …

The purpose of this report was to research how to optimize customers and sales for independent coffee cafes in the Netherlands. By researching the main motivations of Dutch consumers to visit a coffee cafe and current marketing methods used in other coffee cafes, an advice marketing plan is offered. …