Zocht je misschien: breed?
Online damage control: the effects of proactive versus reactive webcare interventions in consumer-generated and brand-generated platforms
G. van Noort; L.M. Willemsen (Lector)
The Rise of Design Thinking
Kathryn Best (Lector)
What can Design Bring to Strategy? Designing Thinking as a Tool for Innovation and Change
Kathryn Best (Lector)
Creative Research: The Theory and Practice of Research for the Creative Industries
Kathryn Best (Lector)
Implementing a Unified Loyalty Program in a Franchise Business
W.B. van Dam (Begeleider); Svetlana M. Tzaneva (Student)
Positioning the Brand
drs. Jaap van der Grinten (Lid Lectoraat); Rik Riezebos
Forget the Pot of Gold
Willy Geurts (Lid Lectoraat); drs. Jaap van der Grinten (Lid Lectoraat)
The Importance of Product Placement: The Practical Application of Product Prioritization for Neckermann.nl
Meng Xia (Student); Cathy Rau (Begeleider)
Design Management and Business in Europe: A Closer Look
Gert Kootstra; Darragh Murphy; Kathryn Best (Lector)
Optimization of adidas Originals owned digital pPlatforms to maximize female consumers online engagement with the brand and products
Mira Sumanti (Student); Peter Hanssen (Begeleider)
Nominatie H/Link Afstudeerprijs 2011