This report is written as an import policy plan. First the Croatian wine sector is investigated. Croatia is a country with a booming tourism industry and especially the last years Croatia has become more popular amongst Dutch people. Croatia is also a country with a long history in producing wine. The …

The abstract concerns research work being conducted now about how a European university's (Hanze University of Applied Sciences, Groningen, The Netherlands) engagement activities with local communities in Mombasa area, Kenya. The paper will concentrate on the challenges and opportunities for such an …

Main goal of the Sport Physical Education And Coaching in Health Project (SPEACH/Erasmus+ sport 557083-EPP-1-2014-1-NL-SPO-SCP) is to increase awareness and behavioural change in sport professionals and European citizens towards an active and healthy lifestyle. Sedentariness and physical inactivity are …

Urban farming projects often involve the (temporarily) redevelopment of urban space by local co-productions of citizens and/or entrepreneurs. To realize their ambitions these coalitions often need support of public (government) resources such as time, money, space and regulation (Green Deal Stadslandbouw, …

Natural disasters are a growing concern around the globe. In the Netherlands, water has always played an important role as both friend and enemy. To quickly analyze and visualise possible disaster outcomes has been really difficult. In collaboration with engineering company Tauw we improved this modelling …

In the psychological field, a lot of progress has been made in values theory. In marketing theory, however, the use of values has been undervalued. Despite the widespread managerial use of brand values, attention has remained focused on the brand personality concept. This book intends to provide a new …

People have the habit to use the same door every time they enter and exit a building. When a certain entrance is widely preferred over the other, congestion can occur. This poster describes two experiments to persuade visitors to use another entrance by applying different persuasive techniques.   This …