Talent&Pro is a Dutch secondment firm, which outsources specialized consultants to financial organizations and offers them professional traineeships. This advice report proposes a communication strategy for Talent&Pro, in order to boost its brand awareness and increase the number of applicants it attracts. …

The advice is given on thegreenlabels’ intention to increase the number of loyal customers and strengthen the Dutch loyal customer base. The communication goal for this project is defined as: “To encourage customers in The Netherlands to be loyal to thegreenlabels”. The four main stakeholders are TGL …

The main purpose of this final thesis project was to investigate how The Hague University of Applied Sciences can improve the university website according to the users’ viewpoint. To achieve this objective, a thorough review of the literature on the multidimensional concept of website quality, previous …

This paper is about the political imbalance in the EU when it comes to attracting European agencies. Over the years, mainly due to the Brexit negotiations and for cost-efficiency reasons, many EU agencies moved from the UK to elsewhere, finding a new sea for headquarters functions or other departments. …

Mexico transported in 2018 over 97.3 million passengers on its 77 airports in the country, from which 64 are international, with an a Amsterdam University of Applied Science (AUAS), Weesperzijde 190, 1097 DZ Amsterdam, Netherlands average growth rate of 7.6% respects 2017. Particularity, Queretaro International …

More than 25!years after Moore’s first introduction of the public value concept in 995, the concept is now widely used, but its operationalization is still considered difficult. This paper presents the empirical results of a study analyzing the application of the public value concept in Higher Education …

Paris Charles de Gaulle Airport was the second European airport in terms of traffic in 2019, having transported 76.2 million passengers. Its large infrastructures include four runways, a large taxiway network, and 298 aircraft parking stands (131 contact) among three terminals. With the current pandemic …

Kerndocent NILO

Since study delay is a major concern for the academy’s management, this research has been conducted to find out: What are the main risk factors which contribute to study delay and dropout for students at Safety and Security Management in Breda (IVK-B) and which action can be taken to prevent or reduce …

Presentation at the International Business School, Hanze University of Applied Sciences Groningen