SAMENVATTING Gezondheid lijkt op één van de grote consumententrends binnen de foodsector, bestaande uit foodretail en foodservice. De “hype” rondom vers en gezond voedsel wordt aangestuurd door de marketing van voedingsproducenten, retailers en foodservice. Hier liggen echter ontwikkelingen op demografisch …

Probleem-stelling Na een CVA is de kans op een recidief aanzienlijk groter dan bij leeftijdsgenoten zonder CVA-verleden. Hierbij zijn onvoldoende fysieke activiteit en overmatig sedentair gedrag (SG) belangrijke risicofactoren. Uit enkele studies blijkt echter dat CVA-patiënten in revalidatiecentra …

Older adults living in deprived areas are at risk of developing frailty and becoming care dependent. The aim of this qualitative study is to explore how community-dwelling, older adults living in deprived neighbourhoods address ageing issues. In-depth interviews were conducted with 20 participants who …

n the Netherlands long-term care facilities made investments in order to improve the well-being of their residents and to support healthcare professionals in their daily task. Light is one of the technical solutions that might be contribute to support the well-being of older residents in long-term care …

Europeans are living longer than ever in history, because of the economic growth and advances in hygiene and health care. Today, average life expectancy is over 80, and by 2020 around 25% of the population will be over 65. The increasing group of older people poses great challenges in terms of creating …

Topic: getting a better understanding how elderly people (50+) can be motivated to make choices about their living environment that will help them to stay healthy and independent at an older age.

This research has been done on behalf of Eosta, a leading international distributor of fresh organic fruits and vegetables. Eosta is concerned with the situation of the earth's soils and wants to start an awareness campaign about soil. The central question of the research is: how can Eosta communicate …

This thesis intends to find out how CityFilm can export its concept successfully in order to enter a new market. CityFilm is a small Dutch media marketing company that successfully creates promotional destination videos of cities, presenting them worldwide to the wealthy customer through professional …

Purpose In the Netherlands 43% of nursing home residents have visual impairments1. Visual impairments can be a result of the normal ageing process or specific diseases. Vision impairment can result in the loss of basic visual abilities: acuity, contrast sensitivity, or visual field 2. In 56% of the cases …

Background: An estimated 18 million people in the world have to cope with a decline in intellectual functioning that is not a normal part of the ageing process, called dementia. By 2025, this number is expected to reach 34 million. Alzheimer's disease accounts for 50-70 % of all cases of dementia. In …