The invention of the internet has created enormous opportunities for businesses: the ease of distributing information via the internet eventually led to online trade, a concept which is now known as Electronic Commerce. Whilst Electronic-, or E-Commerce has made it easier for companies to make their …

The purpose of the research we undertook for this Conference Paper was to investigate whether marketing campaigns for specific types of drinks could be directed towards age cohorts rather than towards intercultural differences between countries. We developed consumer profiles based on drinking motives …

Hoofdstuk 12 uit deel III: Uses of cultural technologies. The essays in this volume discuss both the culture of technology that we live in today, and culture as technology. Within the chapters of the book cultures of technology and cultural technologies are discussed, focussing on a variety of examples, …

Matrix-assisted laser desorption/ionisation time of-flight mass spectrometry (MALDI-TOF MS) is a fast and reliable method for the identification of bacteria from agar media. Direct identification from positive blood cultures should decrease the time to obtaining the result. In this study, three different …

Amaidi is an organization located in the south of India that focus on placing volunteers from, mainly Europe, in projects of Indian partners. Many volunteers come to India with wrong expectations about work, culture, accommodation and the contribution that they can make. That is why I have done research …

Dieses Manifest postuliert, dass die aus den Geisteswissenschaften kommenden Medienwissenschaften keinen produktiven Zugriff auf die Neuen Medien und vor allem das Internet ermöglicht haben. Der übergeordnete Begriff «Medien» wird mehr und mehr zu einem leeren Signifikanten. In Zeiten universitärer Reformen, …

The Utrecht School of Journalism has a long tradition in international higher education. The School’s European Culture & European Journalism (ED&EJ) programme is an example of a pedagogical practice in higher education where advanced students learn how to perform in an international context. Journalism …

Kan de spelcomputer behulpzaam zijn bij de ontwikkeling van het muzikale gevoel? Met die vraag in het achterhoofd bekijkt Tom Langhorst hier kritisch het Nintendo-spel Donkey Konga, waarin de speler mee kan drummen met bekende popsongs.

E-commerce is booming business. Growing globalization and upcoming new markets have made companies aware of the necessity to operate as effectively as possible on the internet in an international environment. This raises the question: will an e-commerce website that is successful in one country, automatically …