The research explains what is the appropriate digital marketing strategy Advantech can use to promote their dedicated product for the machinery builders and system integrators in France. The study conducted mixed methodology to investigate multiple standpoints.

BACKGROUND: A lack of physical activity is considered to cause 6% of deaths globally. Feedback from wearables such as activity trackers has the potential to encourage daily physical activity. To date, little research is available on the natural development of adherence to activity trackers or on potential …

Pauses in speech may be categorized on the basis of their length. Some authors claim that there are two categories (short and long pauses) (Baken & Orlikoff, 2000), others claim that there are three (Campione & Véronis, 2002), or even more. Pause lengths may be affected in speakers with aphasia. Individuals …

URL-conference: http://ecil2017.ilconf.org/

Den Haag Marketing is the marketing and promotion organisation of the city The Hague and its seaside resorts; Scheveningen and Kijkduin. Den Haag Marketing(DHM) promotes attractions and events in The Hague that would be interesting for the intended target groups. The organisation takes care of the city’s …

There is a growing number of eHealth interventions aiming at enhancing lifestyle to address obesity. However, the existing interventions do not take the emotional aspects of obesity into account. Forty percent of the overweight population is an emotional eater. Emotional eaters gain weight because of …