Zocht je misschien: breed?
The use of internationalisation instruments and place brand architecture by Dutch regions
Keith Dinnie; Huub Ruël (Lector)
What is the best strategy to export Gurman's coffee from Lithuania to the Netherlands?
Agota Szabo (Begeleider); Sabina Salaikiskaja (Student)
What are the key success factors that make Starbucks a fast-growing company in the Netherlands nowadays - does Starbucks' quality coffee or its brand image have the biggest share?
Shannon Vegter (Student); Adrienne H.M.H. Kapiteijn (Begeleider)
How can Primatrassen improve its overall performance?
Cheryl Hofland (Student); L.J. Harris (Begeleider)
Consultancy Report LeadGenerators
Frank Orman (Begeleider); Desirée Michels (Student); Laura Bolick (Begeleider); Flip de Groot (Begeleider)
Exploring Vivonline's brand resonance potential
Theo Bors (Begeleider); Jitte Milder-Sorber (Begeleider); Vivian Reijs (Begeleider); Kylie Brons (Student)
Kan het project "Geen Nood bij Brand" een bijdrage leveren aan de verandering van het gedrag omtrent brandveiligheid van de medewerkers in de Bron?"
Elke Platzbeecker (Student)
How should mydays use online marketing to communicate with the Dutch consumers?
Fleur de Baaij (Student)
Markenarchitekturen im Lebensmitteleinzelhandel - Irritierende Befunde aus einer betriebsformen- und länderübergreifenden Betrachtung
Bakker, Diederich (International Business); Raabe, Thorsten; Sundermann, Sören
Development of integrated brand portfolio strategies: a horizontal and vertical integrated planning model
Bakker, Diederich (International Business); Raabe, Thorsten; Haas, Sandra