Accountability krijgt toenemende aandacht van marketing- en communicatieprofessionals én onderzoekers. De vraag naar accountability kun je op verschillende wijzen benaderen. Zo hebben onderzoeksbureau Ipsos en het ‘Return on Creativity’ programma elk een ander vertrekpunt, maar ook raakvlakken

It has been almost fifteen years since the brutal conflict in the Democratic Republic of Congo (DRC) started, and has been causing tremendous suffering for the Congolese civilians ever since; leaving millions of people dead, and causing another hundreds of thousands of people to flee their homes, while …

What internal adjustments should SVP undertake to become a successfully accredited organisation? This question requires research to the following segments: 1) Define the current situation; 2) Outline the future situation: an RvA accredited organisation; 3) Actions which are necessary to become an RvA …