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Customer Experience of Heroes Den Bosch, an evaluation and revision of current operations

Jake Joël van Zijl; j.c.m. Koeleman (Begeleider)

The Hague University of Applied Sciences Thesis Award 2020 Fac. of HNS / Haagse Hogeschool Afstudeerprijs 2020 Fac. GVS

This project involved the design and innovation of the customer journey of Heroes Den Bosch, a basketball club in The Netherlands looking to create a long term bond with its fanbase, to increase the occupation of the stadium. By adapting literature done to the current situation, a customer journey map …

2020-07-01Recreatie, Beweging & SportBachelor

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Customer Experience of Heroes Den Bosch, an evaluation and revision of current operations

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