"Het kernprobleem wat voor Selficient gedefinieerd kan worden is het feit dat er nog geen contact is gelegd met de potentiële doelgroep ‘empty nesters’. Selficient moet hier actie op ondernemen en hierbij is hulp van marketingcommunicatie activiteiten onmisbaar."

Wakati is a Belgian company that aims to eliminate food loss in developing countries with its primary product the Wakati One. The Wakati One is an innovative technology that increases the shelf life of fruits and vegetables for smallholder farmers in developing countries by creating a micro-climate that …

Rooftop Energy (RTE) is a company that operates in the field of solar photovoltaic (PV), commonly known as solar panels. Until now RTE had completed dozens of projects in the Dutch market. The reason for this research is that the SDE segment is relatively still unknown terrain to RTE and therefore needs …

SGS is an international commercial diving company that specializes in underwater ship repair and maintenance. Through their extensive, globally recognized network of service stations, offices and local assets, SGS is able to provide excellent ship solutions to ship managers at any location. Currently, …

Countless small businesses struggle on a daily basis with gaining a healthy level of brand awareness and customer retention. Many of these businesses face bankruptcy or high staff turnover due to the larger chains and franchises having a higher budget and more accessibility to certain resources. While …

This research paper contains improvements for Jilster B.V.’s marketing communication. Jilster is losing out on revenue opportunties because visitors to their websites’ don’t understand what Jilster is for, and this may be due to the current marketing communication methods. Jilster has had some success …

The main research question of this thesis is: ‘’How can Doublewide Productions book 20% of all booked shows between 9PM and 5AM within one year, while generating at least 50% of the regular revenue of these off-hours time slots?. In order to answer this question, sub questions were set up related to …

The aim of this study is to provide an informed answer to the following central question: How can Friends of Slovenia best deploy its marketing instruments in support of the strategy, in order to enter the Chinese wine market and achieve a turnover of €500.000 by the end of 2017?

The following document proposes a marketing communication strategy which will contribute to the achievement of the first year’s marketing objectives of the F&L Designer Guide for Engagement Rings, a project invented and established by LeadGenerators, a specialist online marketing boutique in London. …

The relationship between China and the Netherlands can be situated on a dynamic scale. Chinese entrepreneurs are finding their way to the Netherlands, thereby continuously renewing and shaping this relationship. Currently, there are about 300 Chinese companies in the Netherlands, which amounts to approximately …