Purpose Many organisations wrestle with how to develop value-oriented businesses and societies. A humanistic communication approach that promotes understanding and dialogue amongst stakeholders can contribute to a solution. Communication professionals play a pivotal role in achieving a humanistic communication …

As soon as uncertainty rears its head, mistrust increases and people seek interpretation and clarity. Both reactions strongly appeal to the ability of public organisations to make contact precisely then, at the critical moments. That’s no mean feat. What makes establishing and perpetuating contact in …