A research on the future of traditional media in a rapidly changing media environment.
Paul Franken (Student); Renee Coers (Begeleider)
The impact of in-store product demonstrations on the consumers’ purchase behaviour
Stefanie Krijnenburg (Student)
Independent Coffee Cafe Marketing In The Netherlands
Breshna Sarwary (Student)
How can the initiative “daar kun je mee thuiskomen” improve their bob-campaigns in order to have a positive impact on the attitudes and behaviour of dutch licenced drivers between the age of 18-34 years old
Vera Laing (Student); Simone Hackett (Begeleider); Ad Franzen (Begeleider)
Communication advice for the platform life sciences and health of the branch organisation Nevat
Rafaël Groenemeijer (Student); Edwin Dekker (Begeleider); Evelyn Bekooij-Westerhoudt (Begeleider)
Getting social with Opium restaurant
Mathilde Kamp (Student); Jeroen Smeets (Begeleider); Marin Kwakkelstein (Begeleider); Simone Hackett (Begeleider)
Crisis Communication Strategies and their Impact on Organisational Reputation and Public Trust in the case of Pungești against Chevron
Antonia Petre (Student)
Selling love to the silver consumer
Roosmarijn Eversdijk (Student); Ad Franzen (Begeleider); Evelyn Bekooij-Westerhoudt (Begeleider)
Youth involvement in the decision-making process in charitable organizations in Bulgaria through social media
Gergana Gergova (Student); Ivonne Louw-Dekker (Begeleider)
Exploring Vivonline's brand resonance potential
Kylie Brons (Student); Theo Bors (Begeleider); Jitte Milder-Sorber (Begeleider); Vivian Reijs (Begeleider)