The key to SharePeople's branding strategy
The key to SharePeople's branding strategy
Samenvatting
SharePeople is a partly subsidized organization in Utrecht which connects social entrepreneurs in developing countries with experts from companies in Europe. The organization is in need of a new branding strategy in order to increase sales and therefore the research question for this thesis is; "What branding strategy should SharePeople follow in order to increase sales with 14 percent from companies in the Netherlands within one year?"
Organisatie | Hogeschool Utrecht |
Opleiding | International Business en Management |
Afdeling | International Business Studies |
Jaar | 2013 |
Type | Bachelor |
Taal | Engels |